For charities, nonprofits, and social businesses—the ones making change on the ground, who we call social purpose organizations (SPOs)—Common Approach is all about giving you the power to choose what to measure, because you know what’s most important for your mission!
Benefits for social purpose organizations
The Common Approach standards will ensure that reporting what you have decided to measure to your funders is straightforward. This reduces the pain of data submissions and ensures you spend less time collecting and reporting data you aren’t actually using yourself. All while ensuring your funders and other stakeholders are still getting the data they need!
Broad adoption of Common Approach Standards will mean measurement is not only being done to meet reporting requirements. Instead, SPOs can collect meaningful, relevant data aligned with your own strategy, goals, and activities, which can be used to strengthen their decision-making.