Rally Assets manages over $400 million in impact-focused investments across public and private markets. Measuring impact across such a diverse portfolio—spanning climate action, affordable housing, natural capital, and basic needs—presents a major challenge. In 2024 alone, Rally collected 861 unique impact metrics.
“Rally did not want to solve this challenge by asking every fund manager or investee to report the same fixed list of indicators… A fixed list could have made aggregation easier, but it would also have added reporting burden and risked weakening the usefulness of the data.”
To turn this raw data into meaningful insights, Rally implemented the Common Framework, which provided a structured, reliable way to aggregate metrics without adding unnecessary reporting burdens for fund managers or investees.
Rally’s implementation of the Common Framework produced a set of headline indicators that translated hundreds of reported metrics into clearer portfolio-level results.
Key successes include:
- Clear portfolio-level reporting—Rally successfully condensed hundreds of metrics into standardized headline indicators to demonstrate real-world impact.
- Tailored summaries—The Common Approach allowed teams to filter indicators by impact theme, fund, and client exposure while maintaining full transparency.
- Disciplined comparability—By establishing shared definitions, common units, and clear boundaries, Rally unlocked reliable year-over-year trend analysis across different investment strategies.
- Stronger internal collaboration—The initiative sparked meaningful discussions among staff regarding impact performance, data quality, and strategic trade-offs.
